Kristen Standish CEO & Founder, RazHer

Kristen Standish serves as Founder & CEO of RazHer, a company she founded in 2021. As an accomplished leader in driving sales for a variety of businesses over her career, she believes now is the time to build a "razher" sharp, women-led company for "razher" sharp clients looking to get closer to their audience, reach more customers, and increase sales. Helping female and minority-owned brands raise awareness and grow is important to her and is a reason why RazHer was founded. 

A single mom to 11-year old Abigail and a creative and quantitative “deal maker,” Kristen believes female leaders are the future and stands by these core values and beliefs: Be authentic. Get behind something you love, and you are passionate about. Empower and promote other women. Don’t ask permission, take risks. Do not be intimidated by raising capital. Her passion for female founders and creators has helped lead to the launch of RazHer. 

Kristen is a WBZ NewsRadio guest host on Cindy Stumpo's Tough as Nails radio show and podcast, and has appeared on CNN, CNBC, The Big Orange Couch and Mass Conference for Women. She serves on the Scholarship Committee for Kingsley Montessori School in Boston, is a member of the Nahant Planning Board, serves as Co-President of the Women Who Whiskey Boston Chapter, and is a member of the St. Botolph Club while also serving on their Floral Committee. At age 51, she bravely learned to sail, got a sailboat, received her RYA Day Skipper certification, and currently serves as the Nahant Dory Club Social Chair. 


Our Team

We are called experts because we have the skills and knowledge that the possibility of creative discovery is unlimited.


Kristen Standish

Founder, CEO


Sonia Garufi

Creative Director


Lisa Bell

Chief Marketing Officer


Lily Gillis

Marketing Manager

"I want as many women-founded businesses and/or minority-founded businesses to be part of a new economy called the ‘trust economy’ where we help scale and bring to market small emerging brands and provide resources to small businesses. The more women founders, the more women in leadership, and the more success we will have."

-  Kristen Standish on, March 2021, being interviewed about “Why We Need More Women Founders”

Your cart